HYPE's Innovation Blog
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Innovation tends to focus around product performance - new products, new updates, new features. That’s why companies oft...
Previously, we looked at how to get the most from academic research on innovation. Now that you know a great deal about ...
We all are caught up in handling and understanding different management tools. The numbers are accelerating, and if anyt...
Rowan Gibson wrote a book called “The Four Lenses of Innovation: A power tool for creating thinking” that came out earli...
When talking with innovation managers, a question which provides some interesting responses is: ‘if you could start all ...
We so often struggle to articulate our innovation activity and then can’t project our plans into the future in consisten...
People don't want to buy a quarter-inch drill... they want a quarter-inch hole. Theodore Levitt, Harvard Business School...
We are constantly nudged towards understanding the needs of customers through the jobs to be done approach. So why do we...
For some time now we’ve talked about the enterprise as more porous or externalised. In other words, the enterprise can n...
To survive in highly competitive and changing markets, it’s essential for businesses to come up with meaningful, success...
Analyst Brian Burke recently reformulated Gartner's definition of gamification. His objective was to sharpen the firm's ...
According to Professor Clayton Christensen and drawn from his book “Seeing What's Next: Using the Theories of Innovation...
Start creating a culture of innovation - Beyond idea generation.
