Pitching: don’t play the game, play the player
Imagine this: They have finally called! Someone wants to hear your idea. Imagine, maybe even invest in it. Your mind sta...
How to trigger valuable discussions in collaborative innovation?
An essential part of a modern innovation platform - and hence the difference to a mere idea drop box - is the possibilit...
Inside-out Versus Outside-in – What’s the Better Strategy? (Part 2)
Different studies have shown that 40-90 percent of innovations fail. Studies have also shown that innovation processes i...
Inside-out Versus Outside-in – What’s the Better Strategy?
The Inside-Out approach is guided by the belief that the inner strengths and capabilities of the organisation will produ...
How to Integrate Trend Scouting with Innovation Management
At the beginning of this year, HYPE joined forces with TRENDONE, a leading provider of trend analyses. HYPE now offers a...
What is a good customer insight?
Insights don’t always come together quickly or easily when developing ideas and concepts. Mostly, it takes a lot of time...
Outside / Inside Innovation: Combining Open Innovation with Employee Networks to Drive Success
While Innovation Programs have been around for some time, in the past 2-3 years there has been growth in two-major areas...
Can social media teach us about collaboration?
Social media is such a great tool. Don’t you agree? Only a few decades ago people were supposed to wait for days (best c...
False positives, false negatives, and other innovation ghosts
Last month I had the pleasure of attending an inspiring management sciences seminar at ESADE Business School in Spain. T...
How Brainstorming Can Fuel Your Ideas in Innovation Crucially - Part 2
3.Take a new view to gain an entirely new perspective. While associative brainstorming and looking at other businesses h...
Open Innovation: Your 3 Options for Getting It Done
(source: Instructables.com) If mass-media headlines are anything to go by, open innovation (OI) is increasingly making n...
