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the hype innovation blog

Colin Nelson

Colin specialises in helping complex organisations establish, embed and leverage collaborative processes. Using the power of their workforce, 3rd parties and customers, Colin helps to put in place processes that engage large groups, tapping into their collective insight to deliver business value.
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Recent Posts

Innovating Where the Business Cares: Developing Areas of Strategic Innovation

Posted by Colin Nelson on Mar 10, 2016 4:55:26 PM
Almost every innovation manager can recount stories of great ideas, concepts and products that people love and yet they’re never implemented. The business case stacks up and is technically feasible, but finding sponsorship and a budget seems to be impossible. As innovators, we’re often subject to ongoing commercial restrictions. The fastest way to get ideas off the ground is to ensure they’re aligned to the C-Suite agenda in both the short and longer term.
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Topics: Strategy & Alignment

Understanding your Innovation Culture – A Case-Study from Swisslog

Posted by Colin Nelson on Feb 22, 2016 6:00:00 AM
How do your company’s employees react when asked to participate in enterprise collaborative innovation?
  • Do employees cheer enthusiastically, as they are finally able to get involved?
  • Perhaps there’s a degree of cynicism having seen corporate initiatives fail in the past?
  • Do employees understand what you’re trying to do?

It can be hard to understand whether you have an ‘innovation culture’ and to what extent that’s propagated the organization, however, running idea campaigns helps to develop a clearer picture.

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Topics: People & Culture

Innovation Management in support of Strategic Shifts

Posted by Colin Nelson on Oct 8, 2014 7:30:00 AM

The number of external pressures on organizations continues to increase. Fast moving new markets, a wider range of competitors, differences in local legislation,…the list goes on.

A study on ‘Innovation and Growth’ by PWC in 2014 indicated that the top 20% of [corporate] innovators grew 50% faster than the average global company over the last 3 years. Innovation is crucial to support growth.

The same study indicated that 43% of business leaders see innovation as a ‘competitive necessity. In 5 years’ time, this increases to 51%’. For many, innovation is also crucial to survival.

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Topics: Strategy & Alignment

In the Kingdom of the Complex Corporation, the Innovator is King

Posted by Colin Nelson on Jun 3, 2014 8:30:00 AM

Recently I spoke at the Front-end of Innovation Conference in Boston about the role of Innovation Advocates. Specifically, how they can help extend the reach of innovation professionals within complex organizations. The subject was overwhelmingly well received by the audience, mostly made up of corporate innovators. It felt like we’d hit a nerve here - perhaps more sensitive than first appreciated.

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Topics: The Innovation Manager

Innovation advocates: Build a new culture of innovation from the bottom up

Posted by Colin Nelson on Mar 13, 2014 9:00:00 AM

As organizations realize the value and impact that involving their employees can have in their innovation programs, sharing ideas, collaborating and enriching concepts, the task of keeping those individuals engaged and interested becomes real for any program with sustainable ambitions. Organizations are increasingly using software applications to inspire their employees, offering them a channel to share ideas, build upon the ideas of others, and contribute to business cases and late stage innovation projects.

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Topics: People & Culture

Ideation ‘Jamming’ with active moderation

Posted by Colin Nelson on Dec 12, 2013 1:36:00 PM

Idea campaigns are a great way to have the collective expertise of large groups focused on a key business challenge or set of opportunities.  In most circumstances, these campaigns are run over two to three weeks, compressing the timeframe to generate content, with the deadline helping to drive participation.  Allow submissions over a longer period of time and the audience will focus on the day job, forgetting all about the campaign.  Run it over a short period of time and you risk missing the participation from those with great insights due to offsite work or lack of capacity.

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Topics: Methods & Frameworks

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